Markel Market Research
Established in 2022 in Jakarta, Indonesia, we began as a market research agency with the belief that solving our clients’ problems requires deep understanding of their consumers' voice and thought. By gaining an intimate understanding of the consumers, we can develop and produce detailed information that our client's need for better decision.
understand your consumer
Consumer insight help identify what consumer need and want from a product. This understanding ensure that the product meet their expectations and help their problems, leading to higher satisfaction and brand loyalty.
How we can help you
Our expertise is to explore any areas that will help your company to succeed, through deeper understanding of your consumer.
Product evaluation, usage and attitude study, brand communication study, consumer segmentation study, workshops, brand image study, and many more.
Consumer research
UI/UX
understanding user based on what their needs, how they behave while using a product, journey mapping, A/B testing, card sorting, any many more
Product trial
introducing a new product to selected group of consumer to gather insight on its performance, daily use, consumer reaction, and potential issues.
Surveys
Online/offline surveys, telephone surveys, central location test, experiments research, observational research, benchmarking, market positioning study, price strategy study, and many more
Market Research Services
We provide insights for industries like FMCG, banking, automotive, and more through market research.
FMCG Market Insights
Understanding consumer behavior in fast-moving consumer goods for strategic decisions.
Banking Sector Analysis
In-depth research to enhance customer experience and service offerings in banking.
Automotive Industry Trends
Analyzing market trends to drive innovation and competitiveness in the automotive sector.
Exceptional level of expertise.
Our experience has encompassed a variety of industries, such as healthcare, technology, and finance. With our proficiency, we can furnish beneficial observations and suggestions that enable our clientele to attain their objectives.