Markel Market Research

Established in 2022 in Jakarta, Indonesia, we began as a market research agency with the belief that solving our clients’ problems requires deep understanding of their consumers' voice and thought. By gaining an intimate understanding of the consumers, we can develop and produce detailed information that our client's need for better decision.

understand your consumer

Consumer insight help identify what consumer need and want from a product. This understanding ensure that the product meet their expectations and help their problems, leading to higher satisfaction and brand loyalty.

How we can help you

Our expertise is to explore any areas that will help your company to succeed, through deeper understanding of your consumer.

Product evaluation, usage and attitude study, brand communication study, consumer segmentation study, workshops, brand image study, and many more.

Consumer research

UI/UX

understanding user based on what their needs, how they behave while using a product, journey mapping, A/B testing, card sorting, any many more

Product trial

introducing a new product to selected group of consumer to gather insight on its performance, daily use, consumer reaction, and potential issues.

Surveys

Online/offline surveys, telephone surveys, central location test, experiments research, observational research, benchmarking, market positioning study, price strategy study, and many more

Market Research Services

We provide insights for industries like FMCG, banking, automotive, and more through market research.

clear glass bottles on white shelf
clear glass bottles on white shelf
FMCG Market Insights

Understanding consumer behavior in fast-moving consumer goods for strategic decisions.

Banking Sector Analysis

In-depth research to enhance customer experience and service offerings in banking.

Automotive Industry Trends

Analyzing market trends to drive innovation and competitiveness in the automotive sector.

Exceptional level of expertise.

Our experience has encompassed a variety of industries, such as healthcare, technology, and finance. With our proficiency, we can furnish beneficial observations and suggestions that enable our clientele to attain their objectives.

Our Clients

Insightful Research for Informed Decisions